Our mission is to increase your non-food revenue through category management, which we use to create the best possible range of products. Our data analysts department constantly monitors and analyses our sales from over 2,500 forecourts. This allows us to share best practice with you, our customers. By collecting, analyzing and combining this data, we obtain clear insights: what product is fast-moving? Which product is a real best-seller in winter? Which category should always be part of the range in a motorway site? Do sunglasses sell better when they are being presented in a display stand or as part of a wall display? Data analysis enables us to answer these and many other questions. We strongly believe in the principle stating ‘the numbers tell the story’. Our mission is to increase your non-food revenue.
We believe that a successful relationship starts with good advice. After a thorough store and demographic check, we create a specific proposal for your store's non-food category. Because we are continuously analyzing the data that we’ve collected from our customers and the market, we fully support every single shop advice. This approach ensures us a great knowledge of the non-food category. And we are dedicated to using our knowledge of the non-food category to help grow your sales and support your business.
We are happy to provide some detailed explanation on the step-by-step plan we offer our customers. Move your mouse over the image below and learn more about our unique approach.